What is the Value of Your Intellectual Property?

The value of intellectual property lies in its application to a significant target market and its perceived value to customers. Businesses that can establish ownership of unique intellectual property that is accessible and valuable to a significant target market are highly valuable. Furthermore, the value of intellectual property often lies in how well it can be commercialized and how it can benefit customers. Companies that can successfully leverage their intellectual property and integrate it into their products or services generally sell for the highest possible value.

We are currently working with several clients using our 21-step process that helps clients understand the value of their business and comprises five stages:

1. Identifying value by determining the starting point, including business valuation.
2. Protecting value by ensuring proper risk management and asset protection are in place.
3. Maximizing value by ensuring business value is maximized and the business is prepared for a business succession plan.
4. Extracting value through a liquidity event or transaction.
5. Managing value post-sale or exit by ensuring assets are protected, and value is invested to fund retirement.

Want to learn more? Book a clarity call with Tim https://calendly.com/tim-fawcett/30min

ABOUT THE AUTHOR 

Tim Fawcett CEPA CAP CMEA  

EastWind Business Solutions Inc.

[email protected]

Tim Fawcett, the founder and managing director of EastWind Business Solutions, Inc., a merger and acquisition advisory firm that specializes in strategic sales of SMEs valued at $2M-$100M+, has provided strategies to over 2,000 baby boomer business owners in Canada and the USA, helping them accelerate their value and prepare their businesses for sale, and guiding them through best practices in exit planning.