The Zero Dollar Consultancy

The Duct Tape Marketing Podcast with John Jantsch

In this episode of the Duct Tape Marketing Podcast, I interviewed Phil Gerbyshak, a small business expert, author, and keynote speaker with over two decades of experience in sales and marketing. Phil shares valuable insights from his latest book; The Zero-Dollar Consultancy: How to Start Your Consulting Business with Little or No Money.

Embark on a transformative journey as Phil unveils strategies for launching a consultancy with minimal financial investment. Learn how to navigate the challenges faced by those starting out in the consulting world and discover practical steps to initiate and grow your consulting business.

Key Takeaways

Phil Gerbyshak, a seasoned small business expert and author of The Zero-Dollar Consultancy shares invaluable insights on mastering the art of launching a consultancy with minimal financial investment. In this episode you’ll learn actionable steps for beginners, the importance of finding a focused niche, practical pricing strategies, building strong client relationships through trust, and smart scaling strategies. Phil’s expertise provides a roadmap for both aspiring and experienced consultants to navigate the complexities of starting and growing a consultancy successfully.

Questions I ask Phil Gerbyshak:

[00:52] Why did you think that people needed advice to start a zero-dollar consultancy?

[03:26] If somebody thought to start a business. Where should they go to figure out what their focus should be?

[06:31] What’s your take on the concept of picking a niche?

[08:23] Tell us about 3 of the 10 essential free tools you mention in your book everyone needs to get started

[11:34] What’s the best way to secure your first 3 clients?

[14:07] How does a beginner with no track record or case studies determine how to price their services?

[16:53] As a consultancy with a few clients how does one determine their first hire in order to scale?

[18:22] What are some of the common mistakes consultancies fall into when they get started?

[20:06] Are there any things, trends, changes that you see coming that that are going to impact this industry?

[21:25] Where can people connect with you and obtain a copy of your book?

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This episode of The Duct Tape Marketing Podcast is brought to you by ActiveCampaign

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